I have been doing design work for percussionist Ben Reimer for as long as I can remember, however, this project was a first. We both dreamed of the day we could put out an LP. For him it was as a musician and for me it was as a designer. This came to fruition on this project, Katana of Choice.
My goal was to keep the design understated, a juxtaposition against the energy that was captured sonically on the vinyl. I wanted the art to be clean and not heavy handed. Tall, condensed sans serif for titles was chosen as a reference to the long slender blade of a katana. The body copy type is set in Jenson (one of my favourites to set books in). I chose Jenson because it has a beautiful, classic look and feel. I really wanted to capture a timeless beauty on the cover.
Drops of blood on the corner of the cover add a layer of intrigue. An allusion to the tour de force that is the title track “Katana of Choice”.
Mart Design Company focuses on print and logo design. We do work for a variety of clients from professional sports organizations (Winnipeg Blue Bombers), to not-for-profits (United Way of Winnipeg), to musicians (Architek Percussion) and businesses (Garden City Shopping Centre). The approach is the same for all; listen to the client’s needs and provide a stellar product.